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Article: SS26' Collection

SS26' Collection

SS26' Collection

New* SS26 Collection draws its inspiration from the sea and sand, the traces left behind by time. The meeting point of calm and movement, where smooth surfaces meet the rhythm of the waves, becomes the foundation of the collection's design language. This contrast is embodied in Rivet, Atolyewolf's new chain design, where polished and textured elements come together in perfect balance. Alongside Rivet, the collection introduces new themes including Octagon Evil Eye, Aethelwulf, Wall, and Not Art.



One of the collection's standout designs is the Octagon Evil Eye. Inspired by the enduring symbolism of protection and belief, it reinterprets the all-seeing eye through Atolyewolf's signature octagonal form, creating one of the defining pieces of the season.



The Aethelwulf series takes its name from the 9th-century King of Wessex. Within the collection, his portrait, will, and coin are transformed into contemporary jewelry, connecting historical narratives with modern craftsmanship.



The Not Art Collection challenges today's tendency to label everything as "art." Created as a response to this cultural shift, the collection questions established ideas of artistic value. Unlike traditional limited editions, Not Art is intentionally not limited, standing against the notion that exclusivity alone defines significance.



The SS26 Collection also reintroduces some of Atolyewolf's most iconic designs. The brand's signature Chance Braceletis now crafted with the Octagon element instead of the original Octaball. Meanwhile, the Octaball version continues its legacy in the Archive by Atolyewolf collection under its new name, Cord Bracelet.



The Archive by Atolyewolf collection has also been expanded with a selection of the brand's best-selling designs from previous seasons, giving timeless pieces a permanent place within the archive.
As the collection takes its inspiration from the sea and the beach—the very DNA of summer—its campaign imagery and trailer were captured within these landscapes. The visuals reflect the same balance of movement, texture, and timelessness that defines the collection itself.
Watch the SS26 campaign film and discover the full collection

New* Personalized Products

New* Personalized Products

Introducing Atolyewolf’s first customizable product: Personalized Chance BraceletsYou can now create your own custom designs at Atolyewolf, choosing from 28 letters, 10 numbers, and 12 zodiac symbo...

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